The Confidence
Advantage

Activate the mindset to lead boldly, thrive through change,
and ignite unstoppable growth.

WATCH THE VIDEO

Instead of wishing for more certain times, we need to create more certain people.

The world is moving faster than it ever has before, creating disruption, uncertainty, and unexpected change for organizations and their people. Ultimately leading to a loss of engagement and stagnant growth. What we’re looking for won’t be found by improving culture, it will be found by inspiring confidence.

Learn more about Juan's Keynotes
“Juan Bendana brought exactly what we needed to our global leadership summit – energy, engagement and action! His style brings the audience in with thought provoking storytelling to inspire.”

Kim Osborn

Chief Administrative Officer

Watch Juan Speak

Check availability

Recent Clients

“Having been in corporate America for 15 years, I have seen many Keynote Speakers. The buzz following Juan's presentation amongst our sales team was different. The vast majority of people were energized; citing the key concepts and how they can apply in their own lives.”

James Talmadge
Sales Team Lead, Lindt

“Attendees walked away feeling motivated and empowered, but more importantly, they left with a sense of clarity and purpose. His messaging was relatable and actionable, giving people real takeaways they could apply both personally and professionally. His authenticity left a lasting impression that made his words more than just inspiration—they became tools for success.”

Alexa Mutchler
Conference Planning Senior Consultant, Allstate

“Been in business 23 years and today was exactly what I needed. Highly engaging, spoke volumes for real estate agents. You should have been there!”

Eric Stanley
Managing, BrokerRemax

Juan’s session was outstanding! He was rated #1 in our post-conference survey for content, and attendees gave him fantastic reviews. The keynote address was incredibly meaningful and left a lasting impact. His personal story and insights resonated deeply. I’ve even caught myself reflecting on his advice that I don’t have to be THE best, but I should always aim to be MY best.

Jennifer Perry
Director of Sales & Marketing, CCS Medical

"Juan captivated the audience with his humor, charm, and authenticity. His passionate and engaging presentation offered practical insights and relevant examples. He exceeded all expectations, and I highly recommend him for any organization seeking to inspire and entertain."

Jennifer Makowski
Global Business Partnership Manager, American Express

About Juan

Juan Bendana is a globally recognized speaker, entrepreneur, and coach to top CEO’s, Olympians, Grammy Award-Winning Artists, Actors and Fortune 100 Leaders.

He started his first leadership development company over a decade ago, where Juan and his team constructed bespoke programming for category leading companies such as Disney, American Express, Zillow and countless other Fortune 500 companies.

At 24, he signed a deal with Sony Pictures. At 28, he signed a deal with Penguin Random House. He has helped over 250,000 leaders in person and millions online build unwavering confidence. He’s considered by many as a walking shot of espresso and shares that energy with audiences globally.

Penguin Random House, August 2025

Confident By Choice

Build unshakable confidence, break through fear, and live an inspired life with a practical, research-backed framework that transforms small steps into big changes.
‍
After years of research and working with over 250,000 individuals, Juan uncovered a repeatable system for building unwavering confidence. The Confidence Cycle is the answer for those of us who weren't born with confidence but believe in our ability to build it. PRE-ORDER your copy today!

Pre-Order NOW
"Our event was spectacular as a result of Juan being our speaker. Our team saw the drive and excitement from the audience the moment they left the presentation. He delivered so well that we’ve booked Juan on a national level for events over the next 2 years!”

Savannah Leneker

Sales Manager, Leadership Day at Disney

"We all needed someone to help us hit the reset button. Juan’s message helped us refocus as an organization and as individuals. It helped us get back to the core of who we are. As a manager, it gave me peace of mind knowing that Juan is providing valuable information and tangible takeaways for every member of our team."

Kim Penny

Sotheby’s International

"I am so glad we invited Juan to speak at our annual company event. Our team was engaged, laughed A LOT and left inspired to take action. Juan’s message is simple, direct and on point."

Heath A. Hostetler

President, CR Architecture + Design

“Having been in corporate America for 15 years, I have seen many Keynote Speakers. The buzz following Juan's presentation amongst our sales team was different. The vast majority of people were energized; citing the key concepts and how they can apply in their own lives.”

James Talmadge

Sales Team Lead, Lindt

Juan’s session was outstanding! He was rated #1 in our post-conference survey for content, and attendees gave him fantastic reviews. The keynote address was incredibly meaningful and left a lasting impact. His personal story and insights resonated deeply. I’ve even caught myself reflecting on his advice that I don’t have to be THE best, but I should always aim to be MY best.

Jennifer Perry

Director of Sales & Marketing, CCS Medical

“Been in business 23 years and today was exactly what I needed. Highly engaging, spoke volumes for real estate agents. You should have been there!”

Eric Stanley

Managing Broker, Remax

“Attendees walked away feeling motivated and empowered, but more importantly, they left with a sense of clarity and purpose. His messaging was relatable and actionable, giving people real takeaways they could apply both personally and professionally. His authenticity left a lasting impression that made his words more than just inspiration—they became tools for success.”

Alexa Mutchler

Conference Planning Senior Consultant, AllState

Ignite your audience's energy and leave them inspired to take action.

Learn more about Juan

Keynote Topics

Drawing from a decade of experience working with Fortune 100 organizations, Juan delivers a powerful message that will ignite your audience to break through barriers to new levels of performance and growth. Experienced by audiences ranging from 25 executives in a board room to 25,000 leaders in a stadium, here's what Juan can bring to your stage:

Leadership

Lead Through Change

Build Trust and Inspire Authentic Leadership

Discover this keynote

High Performance

Making Confidence Your Competitive Advantage

Break Though Barriers & Ignite Extraordinary Growth

Discover this keynote

Motivation

The Confidence Cycle

The Secret for Everyday Engagement and Motivation

Discover this keynote

Professional growth comes from personal growth. If we want to build a better business, we need to build better leaders.

In a world of relentless change and uncertainty, waiting for stability is no longer an option—we must create it within ourselves. The pace of disruption is accelerating, challenging organizations and individuals to adapt. We will never out perform our self image. If we want to be our best, we need to start by building our self confidence. Drawing from his work with Fortune 100 leaders and the world's top performers, Juan equips individuals with the confidence mindset to lead boldly, thrive through change, and ignite extraordinary growth.

Inquire about booking Juan
85%

Of people identify with having low self-confidence.

53%

Of adults feel their self-confidence is worse since the pandemic.

UK Survey

6.8M

Employees are underperforming at
work due to low self-confidence.

What recent clients say about Juan

“Having been in corporate America for 15 years, I have seen many Keynote Speakers. The buzz following Juan's presentation amongst our sales team was different. The vast majority of people were energized; citing the key concepts and how they can apply in their own lives.”

James Talmadge

Sales Team Lead, Lindt

"Juan’s session was outstanding! He was rated #1 in our post-conference survey for content, and attendees gave him fantastic reviews. The keynote address was incredibly meaningful and left a lasting impact. His personal story and insights resonated deeply. I’ve even caught myself reflecting on his advice that I don’t have to be THE best, but I should always aim to be MY best."

Jennifer Perry

Director of Sales & Marketing, CCS Medical

“Been in business 23 years and today was exactly what I needed. Highly engaging, spoke volumes for real estate agents. You should have been there!”

Eric Stanley

Managing Broker, Remax

“Attendees walked away feeling motivated and empowered, but more importantly, they left with a sense of clarity and purpose. His messaging was relatable and actionable, giving people real takeaways they could apply both personally and professionally. His authenticity left a lasting impression that made his words more than just inspiration—they became tools for success.”

Alexa Mutchler

Conference Planning Senior Consultant, Allstate

"Juan brought the energy as keynote speaker at an event we hosted for our top partners. We wanted these partners to leave with motivation to go from top performer to the next level beyond that, and Juan delivered!”

Alex Schroeder

Lead, StreetEasy Partnerships

"Our event was spectacular as a result of Juan being our speaker. Our team saw the drive and excitement from the audience the moment they left the presentation. He delivered so well that we’ve booked Juan on a national level for events over the next 2 years!”

Savannah Leneker

Sales Manager, Leadership Day at Disney

"We all needed someone to help us hit the reset button. Juan’s message helped us refocus as an organization and as individuals. It helped us get back to the core of who we are. As a manager, it gave me peace of mind knowing that Juan is providing valuable information and tangible takeaways for every member of our team."

Kim Penny

Sotheby’s International

"Juan captivated the audience with his humor, charm, and authenticity. His passionate and engaging presentation offered practical insights and relevant examples. He exceeded all expectations, and I highly recommend him for any organization seeking to inspire and entertain."

Jennifer Makowski

Global Business Partnership Manager at American Express

“He is relatable, authentic and gives some great tips on how to find energy, momentum, courage and confidence within yourself. Strengthening your confidence helps you lead a more ambitious, intentional and successful life. You will feel his energy, courage and confidence throughout his presentation, and leave encouraged to find your own and improve your self-belief.

Sarah Fullhart Troeger

Principal, Global Agencies at American Airlines

“Juan was the perfect ‘closer’ as our annual meeting keynote speaker. His energetic and personalized message not only engaged and inspired our members, but the many takeaways from his presentation will have a lasting and positive impact on one’s personal life objectives as well as their professional career track. I highly recommend and endorse Juan as mainstage keynote speaker for any professional or career track event.

Jeff Olson

CEO, Dakota Credit Union Association

"If you are looking for an engaging, inspirational speaker with a message tailored to your audience, then select Juan.  He listens and he delivers. A few comments from our conference attendee evaluations were – invigorating, inspirational, meaningful, impactful, a real life message with humor and impact.  For our opening keynote, he was just what we were looking for and more."

Eleanor Warmack

Chief Executive Officer, FRPA

“Juan Bendana brought exactly what we needed to our keynote session of our global leadership summit – energy, engagement and action! His style brings the audience in and he provides thought provoking storytelling to inspire action. He was wonderful to work with and overdelivered in terms of what we hoped to achieve with our keynote. We were thrilled with the outcome and feedback we received from our participants.”

Kim Osborn

Chief Administrative Officer

Juan helps organizations re-energize their teams, inspiring confidence and engagement that lasts far beyond 60 minutes.

Juan's keynotes provide an actionable blueprint for leaders to increase engagement, feel inspired to reach new levels of growth and be resilient to organizational and industry changes. All while staying motivated to keep moving forward towards aligned goals.

"We wanted them to leave with motivation to go from top performer to the next level, and Juan delivered!”
"I was blown away by his ability to captivate and inspire our audience."
10 YRS

of Thought Leadership on Confidence

4x

Entrepreneur

250K+

People Impacted in Person

650+

Keynotes for groups of 25 to 25,000

2M+

Online Video Views

1000+

Hours On Stage

Confidence is our Competitive Edge.

Organizations today are facing relentless change, economic uncertainty, and rapid technological disruption. The pace is faster than ever, and the pressure is unrelenting. In times like these, we don’t just need inspiration—we must ignite action. We need to equip our people with the actionable tools to reach new levels of growth without sacrificing what matters. Because the future doesn’t wait. The question is: Will your team be ready to rise?

‍By developing confidence, we equip leaders with the mindset to break through barriers, supercharge growth and reach new heights.

Grow.

People with high confidence levels had a 35% performance improvement.

Lead.

In 90% of cases, confidence seems to enable leaders to improve.

Trust.

Confident leaders inspire a sense of trust in their teams ability to navigate challenges.

Engage.

Employees who are confident in reaching their goals are twice as likely to be engaged.

Make your event a success

I'm ready!

Book Juan
for your next event

Get in touch with Juan and his team today to learn more about a customized experience for your audience.

Get a response in 24 hours!
Thank you for your message!
I will get back to you within the next 24 hours!
- Juan
Oops! Something went wrong while submitting the form.